Wednesday, 11 April 2012

Fashion Targets Breast Cancer and Shavata Singh

I'm sure we've all heard of this great cause but in case you haven't here is a brief outline.  Fashion Targets Breast Cancer (FTBC) was set up in 1994 by Ralph Lauren who lost a friend to the disease.  He wanted the fashion industry to raise awareness and funds across the globe.

It was launched in the UK in 1996 by Breakthrough Breast Cancer and I remember buying one of the tee shirts from the first campaign.  It was big and baggy and had the FTBC logo on it.  It was long before the days of fitted tee shirts.

Now the brow guru Shavata Singh has teamed up with FTBC to raise funds and awareness by creating a range of exclusive tweezers and matching compact set.  Each product carries a 30% donation to FTBC and the range includes a pair of Shavata's FTBC slanted tweezers in stylish white or black at £9.95 as well as a stainless steel mirrored compact at £12.95.  All include the iconic Fashion Targets Breast Cancer logo.

The limited edition products will launch at Shavata brow studios on 1st May 2012 but are available to pre-order online here from 1st April for one month only to be delivered 1st May.

I think you'll agree that these are beautiful items and as they are for such a worthy cause you need not feel any guilt!!  The perfect reason to shop!!

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